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CRMs for Nonprofits: When Is It Time to Move to a Real Database?

TechSoup Connect Michigan Chapter
Tue, Oct 4, 6:00 PM (EDT)

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About this event

It can be difficult for smaller organizations to follow expert advice and best practices for adopting and optimizing supporter relationships with a customer/constituent relationship management (CRM) platform, like Salesforce or Raiser's Edge.

When is the right moment to make the leap from a spreadsheet or ad hoc system to a CRM solution? And which platform is the right fit for your organization?

This session features on-stage interviews with people who have confronted all sides of the CRM question: from within orgs and as consultants to them. Attendees will gain wisdom about when to adopt a CRM and what questions to ask to make the right infrastructure decisions for their organizations.

We'll address questions like:

  • How do I know if I need a CRM?
  • Where to start with so many options?
  • Is it something worth spending money on?
  • Should charities be choosing platforms which are specifically designed for nonprofits?
  • Can one system achieve everything needed?
  • What support do we get once we've bought into a platform?