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Get Found Online: Unlock the Power of Your Google Business Profile

Sep 19, 8:00 – 9:30 PM (UTC)

TechSoup Connect Michigan Chapter

In this webinar, you'll discover how to leverage your Google Business Profile to boost your online visibility and attract more customers. We'll cover essential optimization strategies, from completing your profile to managing reviews and posts, ensuring your business stands out in local search results.

Communications + marketingFundraising + developmentProgram delivery + management

About this event

In today's digital age, a strong online presence is vital for any business, especially when it comes to attracting local customers. Your Google Business Profile is a powerful, yet often underutilized, tool that can significantly boost your visibility in local search results and drive more foot traffic to your doorstep (or website!).

If you're a nonprofit organization, you can further amplify your impact by leveraging the benefits of Google for Nonprofits. This program provides eligible organizations with access to premium Google tools, including enhanced features for Google Business Profile, at no cost.

In this informative webinar, we'll guide you through essential strategies to optimize your Google Business Profile, ensuring your business stands out from the competition and connects with potential customers and supporters in your area.

Key takeaways:

  • Complete Your Profile: Learn how to fill out every section of your Google Business Profile, from basic contact information to photos and service areas, providing a comprehensive overview of your nonprofit.
  • Manage and Respond to Reviews: Discover how to proactively manage customer reviews, respond to feedback (both positive and negative), and build trust with potential clients and donors.
  • Create Engaging Posts: Learn to leverage the "Posts" feature to share updates, promotions, impact stories, and volunteer opportunities, keeping your audience engaged and informed.
  • Understand Local SEO: Gain insights into how Google's local search algorithm works, and learn how to optimize your profile to rank higher in relevant searches.
  • Google for Nonprofits: Discover how eligible nonprofits can benefit from the Google for Nonprofits program and access additional features for their Google Business Profile.

Q&A Session: Get your specific questions answered by our expert presenter.

Whether you're new to Google Business Profile or looking to take your profile to the next level, this webinar will provide you with actionable tips and techniques to enhance your local online presence and attract more supporters and customers. Don't miss this opportunity to unlock the full potential of this free and powerful tool!

Register Now to secure your spot!

Google For Nonprofits Apply 

Join virtually via Microsoft Teams

Organizer

  • Steven Colter

    Host

Partner

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