Jul 19, 2023, 1:30 – 2:30 AM (UTC)
TechSoup Connect Australia Chapter
Marketing automation has been around for a while, but for many of us we don’t know what it actually is, how much investment is required to get started, and how it actually works. Most of all we don’t know if it’s worth it!
Marketing automation has been around for a while, but for many of us we don’t know what it actually is, how much investment is required to get started, and how it actually works. Most of all we don’t know if it’s worth it!
In this webinar, Ryan from Refuel Creative will walk you through real life examples. You’ll learn how you can leverage marketing automation to improve the effectiveness of your marketing, your fundraising, and your social enterprise sales.
We’ll look at the systems and software you’ll need in place and how much it’ll all cost.
This course is suitable for: Beginners/Intermediate
Course Outcomes:
By the end of this webinar your organisation will have an understanding of the following topics:
What is marketing automation?
What is marketing personalisation?
What do I need to automate and personalise marketing?
Why should I look at personalising marketing?
What are the results?
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